Bad Bunny Makes History with Record-Breaking Super Bowl Halftime Show Performance
Bad Bunny has broken the Super Bowl halftime show ratings record with his performance at Super Bowl LX. The 31-year-old rapper surpassed Michael Jackson to become the most-watched halftime show in NFL history, drawing in a massive 135.4 million viewers. Bad Bunny took the stage at Levi's Stadium in California, wearing a white football jersey and a $75,000 gold watch. His performance featured appearances by celebrities like Cardi B and Pedro Pascal, sparking rumors of a new album as he wiped his social media accounts before the show.
Bad Bunny's record-breaking performance outshined Kendrick Lamar's show from the previous year, which had 133.5 million viewers. The increase in viewership at Super Bowl halftime shows has been consistent since Jay-Z's Roc Nation took over production in 2019. Prior to that, Katy Perry held the record with 121 million viewers at Super Bowl XLIX. Despite a rival show by Turning Point USA featuring Kid Rock, Bad Bunny's performance received widespread praise from fans and even caught the attention of former Patriots quarterback Tom Brady.
During his performance, Bad Bunny delivered a powerful message calling for love to triumph over hatred, ending the show by holding up a football that read "Together we are America." Fans took to social media to express their admiration for the rapper's iconic Super Bowl performance. The Seahawks ultimately claimed victory against the Patriots, capping off a historic night for Bad Bunny and his record-setting halftime show.