Legends in Sound: The Rolling Stones x Revo Eyewear Collection
Revo, a leading brand in high-performance polarized eyewear, has launched an exclusive collaboration with The Rolling Stones, one of the most iconic rock bands of all time. The collection, inspired by the band's legendary style, combines rock 'n' roll aesthetics with cutting-edge innovation to create a bold and modern eyewear line. This collaboration marks the beginning of Legends in Sound, a series of partnerships between Revo, Universal Music Group, and Bravado, celebrating influential artists and their impact on music and fashion.
The Rolling Stones x Revo collection pays homage to the band's timeless style, capturing their raw energy, attitude, and visual appeal that have defined rock 'n' roll for decades. Drawing inspiration from archival photos of the band's most iconic looks, Revo has reimagined their classic style through a contemporary lens. The collection features nine designs, including limited-edition collector's pieces, each named after one of The Stones' hit songs.
CEO of Revo, Cliff Robinson, describes the collaboration as a wearable tribute to The Rolling Stones, celebrating their enduring influence on music and style. The campaign features Lucas Jagger, son of Mick Jagger, embodying the band's legacy and bridging generations of music and fashion enthusiasts. The collection reflects the spirit of innovation, authenticity, and rock 'n' roll energy that defines The Rolling Stones.
The Rolling Stones x Revo collection showcases Revo's signature NASA Light Management System™ technology, offering wearers enhanced vision and protection through advanced lens technology. Each piece is packaged in authentic Rolling Stones memorabilia-inspired packaging, paying homage to the band's rich history. The collection is available for purchase on Revo.com, at Revo's flagship NYC store, RollingStones.com, Complex.com, The Rolling Stones store in London, and select global Revo retailers, with prices ranging from $249 to $659.
Founded in 1985, Revo is a global performance eyewear brand known for its leadership in polarized lens technology. The brand continues to innovate and offer high-contrast polarized eyewear, building on its legacy of technological advancement. Bravado, a division of Universal Music Group, specializes in music, fashion, and culture merchandising, creating products that connect fans with artists on an emotional level. The Rolling Stones' flagship store, RS No.9 Carnaby, in London's Soho, offers exclusive fashion items and memorabilia curated by the band and Bravado.
In conclusion, the collaboration between Revo and The Rolling Stones brings together rock 'n' roll heritage and cutting-edge eyewear technology, offering fans a unique way to experience the band's iconic style. The collection celebrates The Stones' lasting influence on music and fashion, embodying the spirit of innovation and authenticity that defines both brands.